White Beauty and White Radiance beauty products.
I have to stay that I would describe myself as a person who doesn't push her opinions on others. I believe that people can do whatever they want as long as it doesn't hurt anyone. So my dismay at this product surprised me. I dislike that the term "white beauty" implies that beauty stems from being white! What if you're not white? What's more infuriating is that there is a market for this in Asia which means people agree with this and are willing to buy a product to whiten their skin. I don't think beauty should be driven by a Caucasian standard!
A bit of internet research revealed that Pond’s White Beauty is a line of skin lightening products. My knowledge of beauty products is not very extensive so I’m not sure if this is a product only offered in Asia. However, I couldn't imagine such a product being sold in Canada without an uproar! I couldn’t find much information on the product in Vietnam. Most of the information came from India. This product line was launched in India last fall. There's an Indian commercial where most people don’t even look Indian and the girl who uses the product looks Caucasian. Finally, here's another blog post on this topic.
I had a relative (my mother's cousin's granddaughter, I think... only Vietnamese people would keep up with such relatives!) over this week. She saw my white bottle of extra strength moisturizer (I live in Canada!) and asked whether it worked at whitening. From my stay here, I have learned that Vietnamese are obsessed with keeping their skin white. Motorbike riders cover themselves rigorously to not get dark skin. A salesgirl once commented when I told her that I was from Canada “Why aren’t you whiter?”. Well, I’ve been here for a few months and the sun rays are very strong!
Entirely covered up motorbike females riders are not a rare sight in Vietnam.
Here's a vendor selling long gloves for motorbike riders.
The term for being tanned in Vietnamese is đen, which translates to black. There is a term for brown but that is not used. Again, I'm not sure if it’s just the negative perception of having dark skin. If only they knew how many people go to sun tanning salons in North America! Here's a Vietnamese point of view on this issue.
Don't get me wrong. I'm not advocating to stop using sunscreen. I try to use sunscreen regulary because I don’t want to burn. The potential of skin cancer is very serious although I think Asians have a lower risk due to the higher pigmentation in their skin. I just don't like being encouraged to look white to be beautiful.
Don't get me wrong. I'm not advocating to stop using sunscreen. I try to use sunscreen regulary because I don’t want to burn. The potential of skin cancer is very serious although I think Asians have a lower risk due to the higher pigmentation in their skin. I just don't like being encouraged to look white to be beautiful.
On a sort of side note, growing up, my mother referred to her numerous freckles using a Vietnamese term, which translates to "bird shit" (pardon my language!). I have noticed an increased amount of freckles on my face and I have decided they're cute! It seems having pale white skin is ingrained at an early age!
Aside from all of my issues with “white beauty”, you also have to wonder what is in this product? Is there a bleaching agent? The commercial mentions detox vitamins. I have never heard of such vitamins, but I’m not sure I would want it on my skin!